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Stanley Cup Gets Rock Star Treatment

Tina Fey and the Stanley Cup by Vanja Cernjul/NBC Photo

On tonight's episode of 30 Rock, The Beeper King meets Lord Stanley. Dennis Duffy (Dean Winters), the beeper-salesman ex-boyfriend of Tina Fey's Liz Lemon, returns as a newly minted subway hero. Enjoying the media spotlight from his fame, he recruits the Stanley Cup in an unfortunate campaign against illiteracy. "It and me will fight illiteracy," he tells Liz of his silver sidekick, the NHL's championship trophy. (And no, the appearance isn't a corporate-mandated move to boost NBC Sports' coverage of the NHL. Some of the 30 Rock producers and writers just happen to be hockey fans.)

30 Rock airs Thursdays, 8:30 pm/ET, on NBC.