Search for TV Listings, Movies, Celebrities, Photos & More
Home > News & Views Home > TV Guide Editors' Blogs
TV Guide Editors' Blogs

In This Section

TV Guide Spotlight

Also on TVGuide.com

« WGA Post-Strike Watch: News About Returning Shows

As TV Makes a Comeback, ABC Welcomes the Rebirth

080328taylor_oprah.jpg
Taylor Dane by Jeffrey Mayer/WireImage.com; Nate Berkus and Oprah Winfrey by Craig Sjodin/ABC
Over the past month and a half, you may have seen ABC's welcome-back promo for returning shows. In the segment, an uplifting montage of some of the net's biggest stars, personalities and series mixes with spring-themed graphics of rebirth and new growth. Behind the promo and its message, though, is the music — the real heart-string tugger in the piece.

The selection of the song, "Crash" — from Taylor Dayne's latest album, Satisfied — came as a surprise to the music vet. As soon as the strike ended and studios were scrambling to get fresh eps out the door, she got a call. And while the selection itself was unexpected, Dayne told TVGuide.com that the song fit well with the welcome-back theme. "It has one of those messages to it," she said. "It [also] has a classic sound to it.... I feel that it also has this heart to it, it has this big, crunching chorus, and I just [love] it." (You can check "Crash" out here.)

As intent as ABC was on using the song, Dayne was also impressed with ABC's approach to setting her music to the TV montage, and she especially liked the way Oprah's Big Give frame was matched with a crescendo in the song. "I love how they did the edit!" she gushed.

For Dayne, though, the promotional clip was not just about a new avenue for her music. The end of the writers' strike was a welcome relief for the entertainment industry as a whole. "It lasted a helluva lot longer than I thought people anticipated, but it's over."

She also thinks the strike's message should be embraced by the music industry. "I would love to see some shakeups happen there," she explained. "It is a really archaic system.... It's shocking that we're still independent contractors. It proves itself, how the labels [have led to their own] demise. But technology's changed so incredibly, it's affected everybody." — Anna Dimond

Want a taste of spring shows? Use our Online Video Guide to see clips and shows from ABC.


Posted by TV Guide Staff
Mar 28, 2008 6:52 PM
The only song I have heard on the ABC promos is Natasha Bedingfield's "Pocket Full of Sunshine". Huh.
Posted by girlmeetsworld86
Mar 31, 2008 12:34 AM
Advertisement